Episode 6 - from npr to the k-beauty capital: elise hu on book deals & saying yes to change
Elise Hu, host of TED Talks Daily Podcast, former NPR Seoul bureau chief, and co-founder of podcast studio Reasonable Volume, joins Ariana to talk about risk, reinvention, and how saying “yes” to change led her from local newsrooms to the K-beauty capital, a book deal, and a joyful, long-haul media career. Listen here.
Guest:
Elise Hu, Journalist + Author of Flawless: Lessons in Looks and Culture from the K-Beauty Capital
About the Episode:
In this episode, Elise Hu, journalist, author, and co-founder of the podcast studio Reasonable Volume, opens up about what it takes to build a media career with longevity and joy. Elise has followed the story wherever it leads from starting out in local news to covering geopolitics as NPR’s bureau chief in Seoul, writing a definitive book on Korean beauty, and most recently running her own podcast company. We cover how her nonfiction book deal came together, why she believes in a “just go” mentality even in an oversaturated media landscape, and why a YouTube-first strategy matters for podcasters right now. Along the way, the conversation digs into K-beauty and global beauty culture, and embracing change as a powerful force in work and life. It’s an energizing episode and a must-listen for anyone curious about media, publishing, or making their own bold pivot.
Resources & Links mentioned:
Guest Links:
Website: Elise Hu Website
Instagram: https://www.instagram.com/elisewho/
Stay Connected:
Follow the podcast: @buildingboldlypodcast
Watch the full episode on YouTube: @waxandgold
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Follow my creative life + stay in touch on IG: @arianaaustin
Produced by: Wax & Gold Media
